Coca Cola Mexico

November 2024

Campaign Photos

Mexico: Oasis Double Digital Bridge

January 8, 2025

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Mexico: Samaras Shop Digital Arch

January 8, 2025

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Mexico:Guadalajara Sta Anita

January 8, 2025

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Mexico:Perisur Digital Bridge & Digital Roundabout

January 8, 2025

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Mexico:Guadalajara Galerias

January 8, 2025

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Mexico:Mitikah Mall

January 8, 2025

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Mexico: Galerias Monterrey Outdoor Digital Wall

January 7, 2025

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Mexico: Galerias Valle Oriente Panoramic Screen

January 7, 2025

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Mexico: Guadalajara Galerias

December 30, 2024

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Mexico: Sta Anita

December 30, 2024

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Mexico: Guadalajara Galerias & Sta Anita

December 23, 2024

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Mexico: Guadalajara Galerias & Sta Anita

December 19, 2024

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Mexico: Perisur Digital Bridge & Digital Roundabout

December 10, 2024

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Mexico: Oasis Double Digital Bridge

December 10, 2024

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Mexico: Mitikah Mall - Digital Wall, Digital Bridge & Outdoor Totem

December 3, 2024

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Mexico: Patio Santa Fe

November 26, 2024

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Mexico: Samaras Shop Digital Arch

November 26, 2024

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Coca Cola Mexico - Vendor POP

Mexico City - Perisur- Digital Roundabout 3 .jpeg
Mexico City - Perisur - Digital Bridge 2.jpeg
Mexico - Puebla 8.jpeg
Mexico - SAMARA_ DIGITAL ARCH.jpg
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Mexico - Puebla 5.jpeg
Mexico - PATIO SANTA FE_ DIGITAL LOBBY.jpg
Mexico - MÍTIKAH_ OUTDOOR TOTEM.jpg
Mexico - MÍTIKAH_ DIGITAL BRIDGE.jpg
Mexico - MÍTIKAH_ DIGITAL BRIDGE.jpg
Mexico - GALERÍAS MONTERREY_ OUTDOOR DIGITAL WALL.jpg
Mexico - GALERÍAS GUADALJARA_ ROUNDABOUT.jpg
Mexico - GALERÍAS GUADALJARA_ DIGITAL CHANDELIER.jpg
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AEROPUERTO PUERTO VALLARTA_ VIDEO WALL 1.jpg

Pre-Campaign

Red background featuring Coca-Cola themed Christmas ornaments with stylized designs.

Kick Off Deck

Review the strategy, schedule,
and plans in this deck

Coca-Cola holiday-themed ornaments on a red background

Approved Deck

Review the strategy, schedule,
and plans in this deck

Coca-Cola themed Christmas ornaments on a red background.

Approved Storyboard

Review the strategy, schedule,
and plans in this deck

Production workback schedule showing tasks and dates for creative development and testing. Highlights include storyboard submissions and feedback exchanges between client and DIVE team from November 8 to November 25. Go live date is November 25. Includes instructions for testing one week prior to campaign date.

Workback Schedule

Spreadsheet showing a Coca Cola approval sheet with sections for moderation schedule, batch information, and campaign details. It includes dates for moderation delivery and client approval, as well as fields for moderation guidelines, scripts, hashtags, and negative words.

Moderation Sheet

Three images displayed on a digital content management platform. Left: A Christmas tree with a reflective ornament showing a person. Middle: A person smiling in front of a wooden backdrop with text 'TE GUSTARÍA'. Right: A digital Coca-Cola advertisement with a woman pointing at it, in a mall setting.

DIVE Moderation Hub

Post-Campaign

Coca-Cola logo with hanging Christmas ornaments on a red background.

Splash Video

Watch a short splash video with some of the best highlights from the campaign

TikTok and Dive presentation titled Coca Cola Mexico Wrap Report

Wrap Report

See a presentation with key highlights, beauty shots, and data gathered

Brand Lift Study

See the Brand Lift Study results for this campaign

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